MAKE IT PERSONAL

Wake up determined to be 1% better every day.

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UNLEASH THE PRO YOU HAVE INSIDE

Technical athletic gear is our excuse to connect with passionate people who genuinely believe in sports’ power to change the world. We are here to support people’s growth through access to high-quality gear. Innerforce means you have what it takes to be 1% better every day.

WE CREATE CAPES, NOT CLOTHES

We care for our customers and their stories and we are committed to deliver the best tailor-made athletic gear. We want our apparel to feel like a lucky charm. We embrace that honor with the utmost respect.

We don’t do just clothes, we create the opportunity for people to feel special, to feel they can go beyond what they thought possible.

Juan Lopez Salaberry, Founder
innerforce partner

CARE, COMMITMENT AND CONVICTION

Innerforce is a brand with one mission: to create a community of people who want to be a 1% better athlete every day. We care about our customers, we care about our team and we care about the environment. We are comitted to deliver the best.

WE CREATE THE OPPORTUNITY FOR PEOPLE TO FEEL SPECIAL

Every single piece of apparel we make and deliver has a story and a meaning. It is personal.

SLOW FASHION IS HOW WE ROLL

Did you know that the apparel industry is the second-largest consumer of the world’s water supply? We believe this is nothing to be proud of. We are here to make things differently.

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Zero Waste

Most of our offering is produced to order. We can control production, avoid over-stock, manage our sourcing correctly and reduce waste on our supply chain to the bare minimum.

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Caring About Our Impact

We've teamed up with brands like Climate Neutral and now, Ocean Co, to address the impact of our production, giving our products a more purposeful edge. Remember, we're about more than just clothes.

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Conscious Sourcing

We carefully and consciously chose our suppliers, understanding the importance of being involved in each part of the process.

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WELCOME TO INNERFORCE

Welcome to Innerforce, welcome to us. This presentation of who we are, as a company and as ourselves is an open invitation for you to switch your idea of who we are and why we are here. We don’t do just clothes, we create the opportunity for people to feel special, to feel they can go beyond what they thought possible. It’s an open invitation for you to join us in this process, to be a part of something bigger.

We don’t see ourselves as a product company, we are a service company, of service to you. We believe in the power of transformation of sports, we believe in people and have seen countless times what it means to take that first step out of bed in order to train while it’s still dark and what it means to toe the finish line feeling that there’s nothing you can’t accomplish. I have witnessed this personally, having gone from a back surgery to an endless pursuit to the next challenge including the ITU Long Distance World Championships in 2019 with Team USA.

We all have a story to tell, Innerforce is part of our story and we invite you to be a part of it. We certainly want to be a part of your story. Welcome to Innerforce.

Juan Lopez Salaberry
FOUNDER, CEO AND TRIATHLETE INNERFORCE